Steve Bannon, Tucker Carlson and... Liz Truss? A Look Inside the Former PM's Audition for Maga

Liz Truss, launched the inaugural episode of her video series with a promise to expose "malicious actors" working to weaken Western democracies. She stated she would uncover how an "worldwide alliance of leftists work to undermine democracy and the public's choice."

"Our focus will be on the Trump revolution and see how this can be achieved in Britain," she said. "Our guests will include the leading lights of the Make America Great Again campaign."

Prior to the show's launch, there was a notably ardent backer. "This is the beginning of a sort of revolution," said the controversial US journalist. His conservative Just the News platform will host the Truss's new broadcasts.

Building Connections in the Maga-Verse

Compatriot supporters, featuring a advisor linked to Reform UK, played a role in her establish the Liz Truss Show. The production is professional, if somewhat rudimentary. Truss has amassed a subscriber base of 10k in her debut week and her premiere had tens of thousands of views in that timeframe.

This marks a small opening, but in making common cause with the journalist, Truss is being entering a mature right-wing media network producing and amplifying Maga talking points. Key fixations involve accusations of information control by the mainstream media and a goal to eradicate a conspiratorial 'deep state' – a force that Truss blames for the rapid conclusion of her disastrous time in office.

"Just the News is not famous past the pro-Trump media sphere, but it does have influence there, mostly due to John Solomon, who provides analysis on Maga platforms like Steve Bannon's War Room and has even spoken with the former president," commented Professor Alex Hinton, who has extensively researched the Trumpist political wave.

A Contentious Ally

The former PM's foray to bring Maga media to the UK has aligned her more closely to divisive personalities such as Solomon.

He set up his media outlet in the wake of criticism following accusations of circulating false stories about the President's actions in the Ukraine, as well as controversial stories about the former US ambassador to Ukraine.

These allegations were echoed within the pro-Trump outlets, with he featuring as a frequent visitor on the widely-watched cable news broadcast. The former president personally boosted Solomon's reporting.

The journalist published the reports about Ukraine in a set of articles for the publication The Hill, where he had already been re-designated as an opinion writer following internal criticism over his articles. These reports were pivotal in Trump's pressure for the Ukrainian government to probe Hunter Biden and his father in that year. Those demands resulted in articles of impeachment against Trump. The Senate later acquitted the commander-in-chief.

Not long after Solomon left the publication in late 2019, the outlet announced it was conducting a examination of his columns about the Ukraine issue. It concluded Solomon had cited unreliable sources and noted he "failed to identify crucial information about primary contacts in Ukraine, including the reality that they had been charged or were under investigation."

Becoming Part of the Sphere

The journalist's personal media appearances are a indication of the conservative ecosystem the former prime minister is entering. Solomon mentioned his support for the program on a show he co-hosts on the conservative cable network, a rightwing cable channel that is home to the Maga influencer ex-Trump strategist Bannon and on which commentator Tucker Carlson also appears. The ex-PM has already spoken with Bannon on one of her first podcasts.

Through her association with the journalist and his outlet, the former leader has become a small part in a much wider network of conservative media outlets that routinely amplify each other's content.

The journalist's podcast and Real America's Voice show have repeatedly hosted figures such as commentator Mike Benz, a political voice whose disparagement of the foreign aid agency was referenced by Elon Musk as justification for closing the government body.

A Global Media Play

While Truss's stilted style and political travails have drawn derision at home, some US observers are taking seriously her efforts to revamp her image as a British branch of the pro-Trump media ecosystem.

"You have to take folks like that seriously, although you may not want to take them literally," commented a Democratic strategist, who was employed in the Obama White House.

"It was evident how in the last election cycle the former president utilized that ecosystem to disseminate his views. Without a doubt that network exports and influences discourse abroad. It seems quite apparent to me that the circumstances in the Britain are comparable to what permitted this non-mainstream media network to flourish here."

Alan Finlayson, said the digital right-wing media sphere was already exerting influence in Britain.

"The internet transcends national boundaries," he said. "There exists a sort of milieu within which stuff flows – at times appearing in harsh versions and occasionally in softer tones – but which is networked."

The academic said the growth of the online right in the UK lately meant the "potential to have a larger effect is substantial."

A Transatlantic Ambition

"Both Truss and Nigel Farage recently were featured at the Conservative Political Action Conference, where I saw they echoed Make America Great Again rhetoric before the {king of Maga|

Sherry Miller
Sherry Miller

A software engineer and tech writer passionate about AI ethics and open-source projects.